But Walt Disney famously once said,
"I do not make films primarily for children. I make them for the child in all of us, whether we be six or sixty."And the Disney Parks are family vacation destinations -- after all, the best package prices are for a family of four (two adults, two children). Leaving aside the implications of this (what if you have a bigger family/more than two kids? what if you have a smaller family? what if you go with friends? what if you go with your someone special?), Disney has never been just for children.
Lately, though, they have been consciously expanding their consumer base -- or, at least, their appeal to their consumer base. That is, parents are the ones who decide to take their kids, so adults are kind of always there. But, recently, there's been a clear effort to appear to parents as "adults," and not just as "caretakers of the tiny humans" (which, as a parent myself, I appreciate). That's the reason Disney has sunk a lot of money into the Downtown Disney (I think it's called Disney Springs, now?) renovation with restaurants and nightlife as well as into their restaurants.
But, perhaps most indicative of Disney's attempt to appeal to adults (specifically adult women) is their Fairy Tale Weddings.
And, if you want to learn more, you can soon watch a 90-minute special on fairy-tale weddings on Freeform. According to Broadway World (because I refused to link to US Weekly):
"The 90-minute special, which will air this spring 2017, will give viewers a behind-the-scenes look at the magical weddings and one-of-a-kind engagements that take place at Disney Destinations around the globe, including Walt Disney World, Disneyland and Disney Cruise Lines. From fashion and products to world-class entertainment and décor, viewers will get a glimpse of the modern day fairy tale that Disney's Fairy Tale Weddings brand has been creating for 25 years."
#consumerism.
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